Solano USA

Solano was THE IT dryer in salons around the world, but the brand became somewhat defunct until being obtained by Goody, inc. I developed 3 relaunch campaigns for salons, taking the dryer referred to as "the Subaru of blow dryers" due to its longevity, and made it glamorous and desired again. Online ads, social media graphics, and website images have been created so far.

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Concept + Design + Layout